How much does Rep AI cost?

Rep AI is a paid product. The vendor does not publish prices, so expect a custom quote from sales.

What does Rep AI integrate with?

Rep AI integrates with Shopify, Klaviyo, WooCommerce, Salesforce Commerce Cloud, Zendesk, Gorgias, Instagram, Facebook, and WhatsApp.

Which support channels does Rep AI cover?

Rep AI handles customer conversations over chat, email, WhatsApp, and social media.

Can Rep AI take actions, or does it only answer questions?

Rep AI can take actions in connected systems, not just answer questions, including order status, refunds & returns, billing & subscription changes, and account updates.

Can I buy Rep AI without talking to sales?

Yes. You can sign up and start on your own. Minimum commitment: No annual commitment.

What are the best Rep AI alternatives?

Popular alternatives include Alhena AI, Consio, and DigitalGenius.

Rep AI

AI Agents & Chatbots E-commerce Support

Shopify-first AI concierge that uses shopper behavior to start conversations, answers support questions across channels and adds a beta helpdesk.

Best for

Shopify DTC brands that want a single AI agent to proactively guide shoppers to purchase and also resolve order and returns questions across web, email, social and WhatsApp.

Look elsewhere if

You want a support-only AI agent with published pricing and a mature helpdesk, since Rep is sales-led, prices on request and its helpdesk is in beta.

Pricing: Paid from Custom
Founded: 2021
Free trial: 14-day free trial
How you buy: Self-serve signup
Minimum commitment: No annual commitment
Company: Independent, venture-backed
Channels: Chat, Email, WhatsApp, Social
Integrations: Shopify Klaviyo WooCommerce Salesforce Commerce Cloud Zendesk Gorgias Instagram Facebook WhatsApp

Rep AI is an AI agent for e-commerce that sits as much on the sales side of the store as the support side, and buyers should understand that balance before shortlisting it. Its core is what it calls behavioral AI: the agent monitors signals such as hesitation, product comparisons, repeated browsing and exit risk, and starts a conversation at the moment it predicts help will change the outcome, then narrows products, compares options and suggests upsells inside the chat. On the support side, Rep Support answers routine questions instantly, resolves order tracking, returns and policy questions, and surfaces recurring product and CX issues. A newer Rep Helpdesk, still labelled beta, adds a unified inbox with routing rules, automations and full conversation context, and an Insights layer reports unanswered shopper questions and drop-off reasons.

The distinctive idea is proactive rather than reactive support. As Rep puts it, "A chatbot waits to be asked"; Rep engages first. The same agent runs on website chat, full-page and search widgets, product-page widgets, email, Instagram and Facebook DMs, comments and story replies, and WhatsApp, with one memory across them. It can hand conversations to human agents in Zendesk or Gorgias, and lists more than 175 integrations including Shopify, Klaviyo, WooCommerce and Salesforce. Check platform support carefully, though: the About page says Salesforce Commerce Cloud and WooCommerce joined Shopify in 2024, while Rep's own AI-facing information page describes WooCommerce as coming soon and Salesforce Commerce Cloud as available to design partners only.

Yoav Oz (CEO) and Shauli Mizrahi (CTO) founded the company, which is based in Tel Aviv. It raised an $8.2 million Series A in August 2024 and a $6.2 million follow-on in May 2026 led by Silicon Road Ventures with Osage Venture Partners, Flashpoint Venture Capital and Zendesk participating, about $14.4 million in total. Rep says more than 1,000 brands run on it. OLLY reports automating 96 percent of customer conversations at 99 percent satisfaction, NutraBio an 11.46 percent conversation-to-sale rate and 20x ROI, Satya Jewelry 94 percent of website support handled by AI, and Heavys 95 percent of support inquiries handled by AI.

Rep does not publish prices; it says pricing is based on usage and interactions. Every plan has a 14-day free trial with no credit card, and Rep advertises a 5x ROI guarantee. Choose Rep AI if you are a Shopify DTC brand where pre-purchase questions are a large share of contacts and you want one AI to sell and support. Skip it if you need a mature helpdesk today, since Rep's own is still in beta, or if you want a support-only agent with a price you can see before you talk to anyone.

Key features

Behavioral AI that starts conversations on shopper intent
Support automation for order tracking, returns and policies
Beta helpdesk with unified inbox and routing
Instagram, Facebook and WhatsApp automation
Shopper insights on drop-off and unanswered questions

What the AI can do

Takes actions, not just answers. Rep AI can complete tasks in your other systems: Order status Refunds & returns Billing & subscription changes Account updates
Hands off to a human with the conversation context when it cannot resolve an issue.

Visit Rep AI →

See the best Rep AI alternatives →

Frequently asked questions

Who is Rep AI best for?: Shopify DTC brands that want a single AI agent to proactively guide shoppers to purchase and also resolve order and returns questions across web, email, social and WhatsApp. Look elsewhere if you want a support-only AI agent with published pricing and a mature helpdesk, since Rep is sales-led, prices on request and its helpdesk is in beta.
How much does Rep AI cost?: Rep AI is a paid product. The vendor does not publish prices, so expect a custom quote from sales. Compare pricing across all listed tools →
What does Rep AI integrate with?: Rep AI integrates with Shopify, Klaviyo, WooCommerce, Salesforce Commerce Cloud, Zendesk, Gorgias, Instagram, Facebook, and WhatsApp.
Which support channels does Rep AI cover?: Rep AI handles customer conversations over chat, email, WhatsApp, and social media.
Can Rep AI take actions, or does it only answer questions?: Rep AI can take actions in connected systems, not just answer questions, including order status, refunds & returns, billing & subscription changes, and account updates.
Does Rep AI have a free trial?: Yes: 14-day free trial.
Can I buy Rep AI without talking to sales?: Yes. You can sign up and start on your own. Minimum commitment: No annual commitment.
When was Rep AI founded?: Rep AI was founded in 2021.
What are the best Rep AI alternatives?: Popular alternatives include Alhena AI, Consio, and DigitalGenius. See all Rep AI alternatives →

Sources for the facts on this page

Free trial: hellorep.ai 14-day free trial on all plans checked October 2026
How you buy: hellorep.ai No credit card required Cancel anytime Live in 6 clicks checked October 2026
Pricing model: hellorep.ai Pricing is based on usage and interactions checked October 2026
Channels: hellorep.ai REP answers support inquiries instantly across chat, email, and social channels … REP AI handles sales inquiries, order updates, and support requests through WhatsApp checked October 2026
AI actions: hellorep.ai Order tracking and shipping updates Cancellations and address changes Returns and exchanges initiation checked October 2026
Human handoff: hellorep.ai Human handoff with full context checked October 2026
AI takes actions: hellorep.ai Rep recommends products, completes carts, processes returns, updates subscriptions, escalates tickets. Conversation is the interface. Action is the product. checked October 2026
Founded year: hellorep.ai 2021 Founded Yoav and Shauli start Rep AI to make ecommerce stores think and act, not just sit there. checked October 2026
Minimum commitment: hellorep.ai No Commitment No annual commitment. Cancel anytime checked October 2026

Updated October 2026

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Know when Rep AI changes

One plain-text email at the start of each month with every verified price change, acquisition and new listing across the directory, including any change to Rep AI. No tracking pixels, unsubscribe in one click.