LivePerson vs Salesforce Agentforce (2026)
Comparing LivePerson and Salesforce Agentforce? Both are AI Agents & Chatbots and Enterprise tools in the directory, which is why buyers put them on the same shortlist. Below is a side-by-side look at pricing and an estimated monthly bill, channels, compliance claims, and integrations, plus when each is the better fit, so you can pick on the facts rather than either vendor's own sales page.
At a glance
| Attribute |
 LivePerson
|
|
|---|---|---|
| What it is | Enterprise conversational AI platform for messaging-first customer service, with AI agents, an agent Copilot, and channels from web chat to WhatsApp and voice. | Autonomous AI agents on the Salesforce platform, grounded in your CRM data. |
| Pricing | Paid · Custom | Paid · $2/conversation |
| Est. monthly cost | No published price to estimate | $6,000/mo $2 per conversation |
| Founded | 1995 | 1999 |
| Categories | AI Agents & Chatbots Contact Center & CCaaS Enterprise | AI Agents & Chatbots Enterprise |
| Channels | ||
| Chat | ✓ | ✓ |
| ✓ | — | |
| Voice | ✓ | ✓ |
| SMS | ✓ | ✓ |
| ✓ | ✓ | |
| Social | ✓ | — |
| Compliance (vendor-claimed) | ||
| SOC 2 | ✓ | ✓ |
| HIPAA | ✓ | — |
| GDPR | ✓ | — |
| PCI DSS | ✓ | — |
| Data residency | US, UK, Australia | Hyperforce regions: US, UK, Germany, India, Japan, and more |
| Languages | 44 languages and dialects | 7 languages (English, Japanese, Spanish, French, German, Italian, Portuguese) |
| What the AI can do | ||
| Takes actions | ✓ | ✓ |
| Hands off to a human | ✓ | ✓ |
| Choice of LLM | ✓ | Not verified |
| Buying | ||
| Free trial | Not verified | Free tier (Salesforce Foundations) |
| How you buy | Sales-led (demo first) | Self-serve signup |
| Minimum commitment | — | — |
| Company | Acquired by SoundHound AI (September 2026) | Public company (NYSE: CRM) |
| Works with | Salesforce Zendesk Microsoft Dynamics 365 ServiceNow Shopify WhatsApp Apple Messages for Business Avaya | Slack Salesforce CRM Data Cloud MuleSoft Tableau WhatsApp |
| Key features |
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| Next step |
Full listing Visit site → |
Full listing Visit site → |
Estimates assume 5,000 conversations a month, 60% handled by AI and 10 agent seats, at each vendor's published list price (the cost calculator's model); treat them as a floor, not a quote. Compliance rows are what vendors publicly claim, and “Not verified” means we have not confirmed that fact yet, not that the tool lacks it.
Choose LivePerson or Salesforce Agentforce?
Choose LivePerson if
Best for: Large brands that run support as messaging first, across web, in-app, SMS, WhatsApp, Apple Messages and social, and want AI agents with their own choice of LLM plus a Copilot for human agents, hosted in the US, UK or Australia with SOC 2, HIPAA, GDPR and PCI DSS coverage.
- you need Email and Social coverage
- you need a vendor that publicly claims HIPAA, GDPR, and PCI DSS
Look elsewhere if you want a self-serve product or a vendor in a steady state: LivePerson is quote-priced, enterprise-led, and was acquired by SoundHound AI in September 2026, so ask about the roadmap before signing a long contract.
Choose Salesforce Agentforce if
Best for: Organizations already running Service Cloud and Data Cloud that want autonomous agents grounded in their CRM, built with a low-code builder inside the guardrails admins define, across chat, voice, SMS and WhatsApp, at a published $2 per conversation with a free Foundations tier to start.
- you want a newer platform built around modern AI agents
Look elsewhere if you are not a Salesforce customer: Agentforce's value is the CRM grounding, and buying into Salesforce for it is a platform decision. Its verified compliance list is SOC 2 only and residency and languages are unverified.
About LivePerson
LivePerson Conversational Cloud is an enterprise platform for handling customer conversations at scale across web messaging, in-app chat, SMS, WhatsApp, Apple Messages for Business, and social channels. AI agents built on the platform resolve routine questions using an intent engine and a bring-your-own-LLM approach, while human agents work in a messaging-first workspace with a generative AI Copilot that drafts replies, summarizes conversations, and translates messages in real time. Voice AI ties phone calls into the same routing and analytics, and Conversational Intelligence reporting shows what customers are actually asking about.
The company is one of the original names in this space. Robert LoCascio founded LivePerson in New York in 1995, back when web chat was a novelty, and took it public on Nasdaq (ticker LPSN) in 2000. It bought VoiceBase and Tenfold in 2021 to add voice analytics and CRM integrations, partnered with Avaya in 2024 to bolt its digital capabilities onto Avaya contact centers, and today claims 18,000 plus brands, with HSBC, Burberry, PNC, and Zurich among its named customers. LoCascio later stepped down, and John Sabino has been CEO since January 2024. In April 2026 voice AI company SoundHound AI agreed to acquire LivePerson, and the deal closed on September 4, 2026, taking the stock off Nasdaq. LivePerson is still sold under its own name while SoundHound folds the platform into OASYS, its orchestrated agent system.
Pricing is quote-based. LivePerson publishes Bronze, Silver, and Gold tiers describing what each unlocks, from the agent workspace up to advanced analytics and generative AI, but no dollar figures. Messaging channels like SMS and WhatsApp pass through provider rates plus a 15 percent handling fee, and generative AI entitlements are negotiated with sales. Budget for an enterprise contract, not a credit-card signup.
Choose LivePerson if you are a large brand that lives on asynchronous messaging and wants proven scale, deep channel coverage, and agent-assist AI with enterprise controls. Look elsewhere if you are a small team that wants transparent pricing and self-service setup, or if a fresh change of ownership and several years of revenue decline make you nervous about vendor stability.
Read the full LivePerson listing → · See LivePerson alternatives →
About Salesforce Agentforce
Agentforce is Salesforce's platform for autonomous AI agents, with customer service as its flagship act. Because it is grounded in your CRM through Data Cloud, an Agentforce service agent can resolve cases using live customer records, knowledge articles, and Flow automations, all inside the guardrails your admins define, then escalate to a human in Service Cloud when needed. Its Atlas reasoning engine works out intent, gathers the right data, and executes actions, and a low-code Agent Builder lets teams assemble agents from topics and actions without deep engineering. In late 2025 Salesforce added Agentforce Voice, giving those agents a natural phone presence.
Salesforce is not shy about eating its own cooking. The company runs Agentforce on itself as what it calls customer zero, and CEO Marc Benioff has said AI now handles roughly half of Salesforce's own support, letting it shrink support headcount substantially. At the 2024 Dreamforce launch, attendees reportedly built around ten thousand agents in just three days, which tells you something about how quickly the low-code builder puts people to work.
The results customers report are eye-catching: 1-800Accountant says it resolves the majority of its chat conversations autonomously, OpenTable reports similar deflection, and Reddit cut its resolution time dramatically after switching on service agents. Pricing is flexible, spanning a per-conversation rate and a consumption-based credit model, plus per-user editions for teams that want a predictable add-on.
For the vast population of companies already running sales and service on Salesforce, Agentforce is the natural next step, because the agent lives right next to the data and processes it needs and requires no separate integration project to get going. If your business is already built end to end on the Salesforce platform, this is the AI agent that fits your world with the least possible friction and the most context.
Read the full Salesforce Agentforce listing → · See Salesforce Agentforce alternatives →
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